Hope House
Overview
Hope House is a non-profit medical clinic for the under and uninsured within Mecosta County Michigan.
Objective
Increase brand awareness, design and produce their December 2020 newsletter, and designs ways to provide resource materials to patients with Covid-19 restrictions.
Collateral Client
Hope House
Free Medical Clinic
Firm
Design Project Center
Ferris State University
Contributors
Emily Kellogg
Hope House needed additional assets to help gain community awareness and engagement with the free medical clinic.
This lead to developing a poster, informational business card, social media posts, and Powerpoint & Keynote.
“This Newsletter brought in more donations than any other, nearly $10,000.”
Carol • Hope House volunteer
Keynote & PowerPoint
Providing Hope House with these templates allows them to easily create a presentation for local churches, Ferris campus youth groups, ministries, and for potential providers to inform and educate them on Hope House, their goals, and the services that they provide.
A constant reminder, small enough to keep in your wallet
By designing an informational business card it allows for patients or volunteers who are not yet ready to reach out the ability to hold onto Hope House’s information without taking up much room.
This allows users to not have to take immediate action, but rather when it is convenient for them without cluttering up their counter-space or getting tossed in the trash.
Countdowns & Seeking Help
Hope House mentioned to the team that they were in need of providers and volunteers as well as informing the community of special occasions, such as the national day of giving.
This leads us to design a countdown series to engage the community on special occasions and a Help Wanted series allowing Hope House to reach out to the community for help.